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About Us
Here Comes The Future
At Reevo Bikes, we focus on solving modern mobility challenges through technological advancement. Our mission is to build desirable electric mobility solutions by combining beautiful aesthetics with innovative technology.
Founded in 2017, Reevo Bikes footprint include R&D facilities in the US and Malaysia, and a manufacturing arm in Penang (Malaysia) with a growing list of customers in over 70 countries worldwide.
We're Beno
At Beno, we focus on solving modern mobility challenges through technological advancement. Our mission is to build desirable electric mobility solutions by combining beautiful aesthetics with innovative technology.
Starting with pioneering the next generation of electric bicycles.
Built upon our core philosophies of practical design excellence and innovation, Reevo has captured the world’s attention with over $5.5M in orders in just 9 months. Our launch on Indiegogo was over 200% funded in 15 minutes - and remains one of the most successful crowdfunded e-bike campaigns.
Founded in 2017, Beno’s footprint include R&D facilities in the US and Malaysia, and a manufacturing arm in Penang (Malaysia) with a growing list of customers in over 70 countries worldwide.
Be Innovative
It’s as simple as that. Our founding philosophy guides us in all that we do, moving us to think beyond the box – to push the boundaries of design and engineering.
We believe that the future is shaped by the bold; and thus, we dream.
Reevo
Innovation is what we do best
Our passion is to build amazing things that contribute towards a smarter, more connected future.
We only build products that we would love to use ourselves. After all, we are our own fussiest customers and harshest critics.
Management Team
Ivan’s love of technology started early from a young age. He was always fascinated by the latest gadgets and dreamt that one day, he could invent something just as amazing.
Prior to this, Ivan has accumulated research and manufacturing experience in various world-renowned companies, notably in the semiconductor industry. He also holds a degree and doctorate in Electrical Engineering, and has authored several research papers in various fields.
He loves building over-engineered gadgets to simplify mundane tasks and has a particular weakness for the latest gadgets in the tech world. Ivan is also an avid soccer fan, and tunes in to watch his beloved Liverpool F.C. at every opportunity.
Prior to this, Ivan has accumulated research and manufacturing experience in various world-renowned companies, notably in the semiconductor industry. He also holds a degree and doctorate in Electrical Engineering, and has authored several research papers in various fields.
He loves building over-engineered gadgets to simplify mundane tasks and has a particular weakness for the latest gadgets in the tech world. Ivan is also an avid soccer fan, and tunes in to watch his beloved Liverpool F.C. at every opportunity.
Ivan Chew, Ph.D.
Chief Technology Officer
Alec has previously worked at a Fortune 500 company as a senior mechanical design engineer. His expertise and experience led to the creation of the first hubless wheel prototype based on an innovative novel design.
As a product designer and an avid cyclist, Alec always found passion in introducing innovative design elements in bikes. In 2016, Alec rejected a dream job offer at Shimano, and co-founded Reevo Bikes with the goal of pioneering e-bike innovation and creating the perfect e-bike for the modern urban cyclist. Reevo is the result of that dream - an innovative hubless e-bike brought to life by a team of experienced engineers and manufacturing specialists. His expertise and experience led to the creation of the first hubless wheel prototype based on an innovative novel design.
When he’s not busy designing bikes, Alec can be found riding them and keeping up to date with the latest in the biking world. He also enjoys tinkering with mechanical things and has a slightly unhealthy obsession with devising new destructive tests for bikes.
As a product designer and an avid cyclist, Alec always found passion in introducing innovative design elements in bikes. In 2016, Alec rejected a dream job offer at Shimano, and co-founded Reevo Bikes with the goal of pioneering e-bike innovation and creating the perfect e-bike for the modern urban cyclist. Reevo is the result of that dream - an innovative hubless e-bike brought to life by a team of experienced engineers and manufacturing specialists. His expertise and experience led to the creation of the first hubless wheel prototype based on an innovative novel design.
When he’s not busy designing bikes, Alec can be found riding them and keeping up to date with the latest in the biking world. He also enjoys tinkering with mechanical things and has a slightly unhealthy obsession with devising new destructive tests for bikes.
Alec Lim
Chief Executive Officer
Andrew is a serial entrepreneur with multiple startup exits under his belt. As co-founder, he brings a wealth of experience to the team, particularly in financial matters, fund raising, and navigating the ups and downs of entrepreneurship.
Prior to this, Andrew has worked at a Fortune 500 company, and holds a Degree in Mechanical Engineering. He possesses a sharp eye for design and loves to be involved in the design process whenever possible.
He is particularly keen on collecting vintage items, perfectly contrasted against his passion for innovation and the developing new technologies. He also loves to paint and explore his artistic side when inspiration hits.
Prior to this, Andrew has worked at a Fortune 500 company, and holds a Degree in Mechanical Engineering. He possesses a sharp eye for design and loves to be involved in the design process whenever possible.
He is particularly keen on collecting vintage items, perfectly contrasted against his passion for innovation and the developing new technologies. He also loves to paint and explore his artistic side when inspiration hits.
Andrew Ooi
Chief Finance Officer
Our Team
Our roots can be traced back to late nights in a messy garage; to elbow grease, solder burns, and bug hunting.
We’ve grown since those early days, but the spirit of engineering excellence and innovation remains.
Our Team
Our roots can be traced back to late nights in a messy garage; to elbow grease, solder burns, and bug hunting.
We’ve grown since those early days, but the spirit of engineering excellence and innovation remains.
Our commitment to sustainability
If just 15% of urban transportation miles were travelled by e-bikes, we could cut carbon emissions by 12%.
That’s why we’re going all in on electric mobility. Our aim is to enable a sustainable future without compromising design and practicality; and make efficient use of earth’s resources.
